Welcome!

We are the 1st Coaching Firm and Platform in Saudi Arabia, a group of passionate advocates for
“Bringing the Human elements back to Work”.
We thrive by enabling the “We” culture in organizations through providing a different approach to thinking, communicating, working, and living!

Alaa Al Bayes

(ACC)
  • Leadership Coach
  • Emotional Intelligence Assessor
  • IT Governance Expert
  • PhD in Computer Information Systems

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I value incorporating best practices to support all my clients in their coaching journey while focusing on creating mindful awareness of their values. I support my clients in reaching their goals by using effective coaching practices for teams and individuals, all while harnessing the importance of emotional intelligence skills in today’s complex world.

I have over 10 years of experience in leading diverse teams within the technology and digital transformation arenas. My leadership style heavily relies on co-creating positive and lasting impact. I passionately believe in open and constructive communication  to create lasting results for organizations.

  • Leadership & Executive Coach
  • Emotional Intelligence Assessor
  • IT Governance Expert
  • PhD in Computer Information Systems

Why Coaching with us?

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