Saudi Arabia



“The major challenge of most executives is not understanding the practice of Leadership – it is practicing their understanding of Leadership”

Committed to excellence, I work closely with executives and high potentials to achieve desired results through a positive and measurable change in leadership behaviour that is sustained, recognized and acknowledged by their Stakeholders.

I hold a PCC credential from the International Coaching Federation, a Certified Coach, and Assessor on Hogan Personality Assessments, DISC Profile, and Emotional Intelligence Assessment.

More About Me

bringing to the table more than thirty years of hands-on experience in line management and human capital development in multinational organizations in the Banking, Automotive, FMCG, and Oil & Energy industries in Europe and the Middle East.

As a “People Focused, Strategically Oriented and Performance Driven” Leadership Coach I’m helping individuals realize their full potential and sharpen their competitive edge. 

I’ve been involved in major business transformation projects and responsible for the design and delivery of Leadership Coaching interventions for Top Management at companies such as NEOM, Saudi Electricity Company, Qatar Petroleum, Saudi British Bank, Mobily, Saudi Telecom Co, National Water Company, HSBC, and GIB.

Potential Outcomes of our sessions together:

I am currently engaged in international coaching assignments that include 1-on-1 executive coaching and coaching senior leadership teams. Most of my clients are leaders in top notch organizations in the private and public sectors.

Some of the outcomes that prove the efficiency of my leadership coaching practice:

  • Increased business and individual performance measured with KPIs and KRAs
  • Demonstrated leadership behaviors as assessed in 360 leadership assessments
  • Increased engagement and executive presence
  • Increased self-confidence, improved communication and better relationships with key stakeholders